01
Multi-model measurement
Tracked prompts are analyzed across ChatGPT, Claude, Gemini, Perplexity, and related AI-search surfaces to show presence, position, sentiment, and change over time.

AI / Brand Intelligence / Case study
Lantern
An AI-search intelligence platform that shows ecommerce teams where models recommend their brand, why competitors appear, and what to improve next.
The brief / 01
Challenge
As product discovery moves into AI assistants, ecommerce teams need to know whether their brand appears in buyer answers, how it is described, which sources shape the response, and where competitors have an advantage.
Response
Lantern runs tracked buyer questions across major AI platforms, extracts brand mentions and citations, scores presence and sentiment, forecasts visibility, and turns identified gaps into prioritized recommendations for content, product data, and off-site signals.
The product / 02
01
Tracked prompts are analyzed across ChatGPT, Claude, Gemini, Perplexity, and related AI-search surfaces to show presence, position, sentiment, and change over time.
02
Teams can see which owned, earned, marketplace, and competitor sources influence answers and where stronger evidence is needed.
03
Predicted visibility and scenario analysis connect observed gaps to ranked actions a marketing or ecommerce team can evaluate and deliver.

Outcome / 03
01
Teams gain a repeatable view of where a brand is present or absent across the buyer questions and AI providers they track.
02
Brand mentions, position, sentiment, and citation sources can be compared with configured competitors at prompt level.
03
The platform connects measurement to prioritized product-data, content, citation, and off-site improvements rather than stopping at a score.
Capabilities / 04
Let's build / 05